"Every member of the mobile
video value chain acknowledges that advertising will play a crucial
role in developing the channel into a significant consumer service,"
says eMarketer Senior Analyst John du Pre Gauntt and the author of the
new Mobile TV and Video: Big Dreams for the Smallest Screen report. "Unfortunately, nobody is quite sure exactly sure what that means."
Everyone agrees, however, that there is a demand for the service — and it's growing.
eMarketer forecasts that the total number of mobile TV and video
subscribers globally will rise from 40 million in 2006 to over 750
million in 2011.
Catégories
- Affiliation
- Asia
- Blogs
- Cambodia
- Downloads
- eCommerce
- Emailing
- Internet access
- IPTV
- Job boards
- Media
- Mobile marketing
- Mobile TV & video
- Online marketing
- Reporting
- Search Engines
- Security
- SEM
- SEO
- Social Networking
- Sports
- Teenagers
- Tourism
- TV broadcasting
- User Generated Content
- Video downloads
- Vietnam
- Website ergonomy
- Widgets
« Des résumés vidéo de match de foot anglais sur Sporever | Accueil | How to Win with Widget Marketing »
16 avril 2007
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Les notes récentes
- Online Travel Up, Customers Down
- Priceline.com Acquires Asian Online Hotel Reservation Service Agoda Company
- Consumer Trends in Social Networking
- Online Holiday Sales Not Slipping
- Best Practices in Developing the 2008 Hotel Internet Marketing Budget
- Standing Dog Interactive has launched ReviewAnalyst, an online dashboard for tracking consumer-generated hotel reviews, videos and images on popular travel and social sites
- Online travel company Orbitz Worldwide has appointed more than 20 EMEA and Asia Pacific-based market managers and senior staff in order to support the company's hotel supplier relations team
- Travel sites in the US get 33% of their upstream traffic from search engines
- 10 things you can do in response to travellers' reviews
- European Internet landscape in 2007
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