Multitasking is driving up the total amount of time that US teens spend with media, according to a Bridge Ratings study conducted in March to May 2007.
US consumers ages 13 to 17 spend more time with media overall
than other age groups do, and their total media time has grown by more
than two and a half hours per day since May 2004.
Bridge attributes this change to Generation Y's skill at consuming two or more of types of media simultaneously.
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« Veoh lance la web TV sans limites | Accueil | Declining online travel sales growth in Europe predicted »
21 juin 2007
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Les notes récentes
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- Travel sites in the US get 33% of their upstream traffic from search engines
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- European Internet landscape in 2007
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