Women are more cautious than men when booking hotels online, according to a survey by Utell.
The survey of more than 1,600 business and leisure travellers in the UK found that 31% of women were concerned about inaccurate product descriptions online than men, compared to just 19% of men.
According to Utell, this scepticism might stem from the fact that women are much more likely than men to book accommodation based on hotel facilities, with 61% of women rating it as a key factor compared to only 43% of men.
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